10 Expert Tips for Taking Great Photos for Your Google Business Profile

New Research: The Prevalence of AI Overviews in Local Search As AI Overviews take center stage in Google’s local search results, understanding their behavior is no longer optional, it’s essential. LocalPlus’s new research dives into just how often AI Overviews appear in local queries, how they overlap with Local Packs, and what this means for […]

Unlocking Local Visibility: The Power of Local Citations for Small Businesses

Unlocking Local Visibility: The Power of Local Citations for Small Businesses Imagine you’re a small coffee shop nestled in the heart of your town, but potential customers can’t find your business online. Enter local citations—the unsung heroes of local SEO that can elevate your company from obscurity to prominence. In today’s digital world, where visibility […]

Should Service Area Businesses Show or Hide Their Address for Local SEO?

Should Service Area Businesses Show or Hide Their Address for Local SEO? One of the most frequently asked questions in the local SEO world is: Does showing or hiding your address on your Google Business Profile (GBP) affect your local rankings? Let’s get straight to the point — it doesn’t. Whether you show or hide […]

Why Local Business Reviews Are So Important

Why Local Business Reviews Are So Important Onboarding someone new to your marketing team or trying to stay ahead in local search? This guide is your go-to. Save it, share it, and most importantly—understand why local business reviews are at the heart of any strong local SEO strategy. Let’s explore the full spectrum of their […]

Google Maps Gets Smarter at Stopping Fake Reviews with AI

Google Maps Gets Smarter at Stopping Fake Reviews with AI Google Maps just got a powerful AI upgrade, and it’s changing the game for business owners and local SEO professionals. Google is now using Gemini, its latest AI model, to detect and block fake reviews and suspicious Business Profile changes on Google Maps. This move […]

Google Business Profile Suspensions Rise, But Appeals Are Delayed

Google Business Profile Suspensions Rise, But Appeals Are Delayed In recent months, Google Business Profile (GBP) suspensions have been on the rise, with appeal times stretching from just five days to nearly five weeks. This situation has caused growing frustration among small and medium-sized businesses (SMBs) that heavily rely on Google for lead generation. A […]

12 Common Local SEO Mistakes and How to Avoid Them

11 Common Local SEO Mistakes and How to Avoid Them Let my repurposing of a chart-topping 80s anthem serve to illustrate how fantastic it can feel when you catch yourself before you make a mistake. Some mistakes are wrong steps you accidentally take, while others are opportunities you’ve overlooked—both can undermine success. The resultant headaches […]

5 Reasons Your Google Business Profile Might Get Suspended

5 Reasons Your Google Business Profile Might Get Suspended Google Business Profile (GBP) is a powerful tool for local businesses, helping them gain visibility and attract new customers. But having your GBP suspended can be a nightmare, potentially cutting off your online presence and harming your business. Unfortunately, Google doesn’t always disclose the exact reason […]

What is the Difference Between a Disabled and a Suspended Google Business Profile?

What is the Difference Between a Disabled and a Suspended Google Business Profile? Managing a Google Business Profile (GBP) effectively requires understanding the difference between a disabled and a suspended listing. According to Brad Wetherall, former Director of Google Business Profile Team at Google, this distinction is rooted in how Google’s multiple databases operate: the […]

Google Business Profile Now Accepts Multi-Page PDF Menus

Google Business Profile Now Accepts Multi-Page PDF Menus Managing a restaurant’s Google Business Profile (GBP) has always been a meticulous task, especially when posting an accurate menu online. But Google just made it easier. In July, I explored Google’s AI-powered menu feature, which allowed users to upload menus via a single image. While promising, it […]